Insurance help for Michigan residents
If you live in Michigan and you're sorting through Medicare, health, or life insurance, you don't have to do it alone — and you don't have to pay for help. Honorbrook is an independent agency, which means we work for you, not for any one insurance company. Whether you're turning 65, already on Medicare and wondering if there's a better fit, shopping for coverage under 65, or thinking about protecting your family with life insurance, we'll walk you through the options at your own pace.
Our help is always free. Carriers pay us a commission when we place a policy, and by law your premium is identical whether you use an agent or enroll on your own. So you get our time, our comparison, and our follow-up support without ever paying us a dime — and with no pressure to decide before you're ready.
Coverage we offer in Michigan
- Medicare Advantage — all-in-one Part C plans, that can include extras.
- Medicare Supplement (Medigap) — predictable costs and freedom to see any doctor who accepts Medicare.
- Part D drug plans — we find the lowest true annual cost for your medication list.
- final expense — affordable coverage for funeral and end-of-life costs.
- life insurance — term and whole life to protect the people who depend on you.
- ICHRA — individual coverage HRA options for employers and their teams.
- ACA plans (under 65) — Marketplace coverage, including subsidy help if you qualify.
- group / SHOP coverage — small-business health plans for Michigan employers.
Free local Medicare counseling in Michigan — and how we fit in
Where Honorbrook adds value is the next step: comparing the specific Medicare Advantage, Medigap, and Part D plans offered in your county, checking that your doctors and prescriptions are covered, and helping you enroll and stay on track year after year.
We help residents in and around Detroit, Grand Rapids, Lansing, and Ann Arbor, as well as smaller communities across Michigan. Because plans and networks differ from one county to the next, we always start with your ZIP code.
Serving communities across Michigan
From the Detroit metro to West Michigan, the Tri-Cities, and the Upper Peninsula, we help residents in every corner of the state. We regularly work with people in Detroit, Grand Rapids, Ann Arbor, Lansing, Sterling Heights, Warren, and Flint — and everywhere in between. Because everything is handled by phone, there's no office visit needed and no driving across town: you get the same careful, unhurried help whether you're in a big city or a small town.
See your real Michigan options side by side
We'll check what's available at your exact address and compare it for you — for free.
Get my plan comparisonUnder 65? ACA health insurance in Michigan
Not on Medicare yet? See 2027 Marketplace enrollment dates, Medicaid rules and free help in Michigan: ACA health insurance in Michigan.
Counties we serve in Michigan
Medicare Advantage and Part D plans are offered county by county, so what is available at your address can differ from the next county over. These are the 14 counties in Michigan with the most residents age 65 and older, by Census Bureau 2023 estimates. We help residents of every county in the state by phone or video call:
- Wayne County – 299,646 residents age 65+
- Oakland County – 242,408 residents age 65+
- Macomb County – 164,492 residents age 65+
- Kent County – 102,130 residents age 65+
- Genesee County – 77,829 residents age 65+
- Washtenaw County – 60,189 residents age 65+
- Ottawa County – 52,010 residents age 65+
- Kalamazoo County – 43,432 residents age 65+
- Ingham County – 43,269 residents age 65+
- Livingston County – 40,325 residents age 65+
- Saginaw County – 39,113 residents age 65+
- Berrien County – 33,509 residents age 65+
- St. Clair County – 33,468 residents age 65+
- Muskegon County – 33,437 residents age 65+
Want your own county? See the full Michigan county directory with Medicare Advantage enrollment and residents age 65+ for all 83 counties.
Why Michigan families choose Honorbrook
We're independent and appointed with 90+ carriers, so we don't push one company's plan — we compare across the market and recommend what genuinely fits your doctors, prescriptions, and budget. Our help is always free, with no pressure to enroll before you're ready. And we don't disappear after you sign up: we're here year-round for claims questions, annual plan reviews, and any changes to your coverage as your needs change. When a carrier raises a premium or drops a benefit, we're the ones who notice and call you. That's the difference between buying a policy online and having a local, independent advocate in your corner.